Seda Ertac is an associate professor of economics at Koc University. Dr. Ertac completed a 1.5-year postdoctoral study at the economics department of the University of Chicago, and joined Koc University in February 2008. Dr. Ertac’s main field of research is experimental economics. Her work explores the malleability of non-cognitive skills and the development of preferences in children, gender differences in economic behavior, and the effects of informational and incentive policies on self-confidence, motivation and performance in organizational and educational settings. Dr. Ertac has also done research on neuroeconomics. Her research to date has been supported by grants from the European Commission, The Scientific and Technological Research Council of Turkey, United States National Science Foundation, British Academy and the Russell Sage Foundation. Dr. Ertac received the prestigious Outstanding Young Scientist Award of TUBA (Turkish Academy of the Sciences) in 2013. At Koc University, she teaches courses on microeconomic theory and experimental economics.

Ertac received a B.A. in Economics from Bilkent University in 2000 and a Ph.D. in Economics from the University of California, Los Angeles in 2006.